PAID ADVERTISING FOR PERSONAL CARE BRANDS

PROTECT YOUR MARGINS.
NO service fee until performance TARGETS are meT.

MyCo runs paid advertising for personal care products. We only move into a retainer after meeting your performance targets.

We ensure marketing translates directly to the income statement.

THE MYCO MODEL

How MyCo Works

Creative iteration is built into our media buying approach, driving cost-efficient customer acquisition, while email marketing runs alongside to increase customer lifetime value.

Customer Acquisition

We build and manage paid advertising campaigns. Channels, targeting, and budgets are structured to identify profitable demand quickly and to shut off what does not meet performance benchmarks.

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Lifecycle Management

We increase your customer lifetime value.Segmentation and automation sequencing are used to move your contacts from awareness to purchase to advocacy. In addition to our services, you receive a CRM and email automation software.

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Creative Testing

We develop winning media assets.Using predictive creative modeling, we combine studio-produced visuals with User-Generated Content to test angles, formats, and messaging efficiently. Then, we scale the combinations that drive performance.

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LIFECYCLE MANAGEMENT

MYCO PULSE™️

built to maximize customer lifetime value

Pulse™ combines CRM data with automated email and SMS journeys that respond to real user behavior and move customers through your lifetime value path. This system nurtures, retains, and converts leads with personalized, scalable automation.

Pulse leverages your most important asset: customers. It lets your business can grow without you having to babysit tools. Pulse is included with our service at no additional cost.